5 Challenges Every Roaster Knows — and How FOCHA Turns Them into Strengths
- @mrcanumsu
- Oct 16
- 2 min read
In modern roasting, almost every machine comes with heat sensors, double drums, and a profile control system. Yet, many roasters still face the same frustrations — unstable results, lagging reactions, or disconnection from the roast itself.
FOCHA was created not to add more buttons, but to make every control feel natural, elegant, intuitive, and precise.
1. Problem: Delayed Temperature Response During Roasting
Even with PID control, many roasters experience a lag between heat input and bean temperature feedback — leading to “overshooting” or flat flavor notes.FOCHA’s Response:By redesigning the air–drum interface and repositioning the sensors closer to the bean mass, FOCHA shortens the reaction time between input and effect. The result: real-time precision and a curve that truly follows your hand.
2. Problem: Over-automated Profiles That Ignore Human Intuition
Most automatic systems promise repeatability — but they often erase the roaster’s own touch.
FOCHA’s Response: FOCHA blends automation with manual override at every stage. You can switch from automated curve-following to manual fine-tuning mid-roast without losing data or control. It’s automation that serves the roaster, not the other way around.
3. Problem: Difficult Airflow–Heat Coordination
Even advanced machines struggle with stable air pressure when drum load or humidity changes.
FOCHA’s Response:A variable upper fan system with adjustable blades ensures balanced airflow regardless of batch density. You feel the same control precision at 70% load as you do at full capacity.
4. Problem: Cleaning That Becomes a Chore
Residue buildup, hidden corners, and hard-to-reach fans reduce consistency over time.
FOCHA’s Response:FOCHA’s internal structure is designed as if it were an architectural model — open, accessible, and smooth. You can reach the fan chamber, drum housing, and chaff outlet in minutes, without tools.
5. Problem: Machines That Lack Identity
Technical perfection means little if a roaster doesn’t inspire.
FOCHA’s Response:Every FOCHA is built as a physical statement of the craft — a design that celebrates minimal form, material honesty, and the timeless appeal of mechanical beauty. It stands not just in your roastery, but as part of your brand’s visual story.
FOCHA doesn’t promise to change roasting — it promises to change how roasting feels. And beyond the machine itself, explore our campaign — where FOCHA comes together with RoastingWorks Coffee Company to offer a complete package of training, commissioning, and worldwide shipping services.
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